'Distinct factual television and film content production using journalistic insight.'
People more than ever want stories they can believe in and stories that are well told. TV Commissioners and Brands are looking to create an authentic connection with their audiences.
Founded in 2011 by a group of Producers from Channel 4 News and Endemol, Beagle makes sense of the options and uses the power of storytelling to compel audiences through factual access based television and film content production.
We have crews in 19 territories around the world and their footage feeds back to our London HQ in Notting Hill and our base on the Atlantic coast in North Cornwall.
On the content side, our pillars of production are
- Culture Change
- Purpose & Values
With an established pipeline of young talent from the UK's two leading film schools, The National Film & Television School and Falmouth Film School, working with established senior Executives, we are both agile and a safe bet.
Our experience shows that insight into the audience and the quality of the storytelling are the main challenges.
We research audiences to harvest opinion and tone of voice through interviews, vox pops and focus groups.
We then host what we call a Format Lab session with the client to refine the brief.
'An ever changing team of influencers with proven success'Join the Lab
In order to maximise the storytelling process we host a team of social media influencers with proven success.
We bring this team together and give them a collection of live briefs. They tell us what audiences are responding to online and we develop specific ideas.
We then feed this back to the Beagle Producers who incorporate it into their client’s storytelling process.