Amazon

Brand Revolution

Project Details

Beagle has been a global supplier of video and distribution strategy to Amazon since 2012.

One of their business challenges has been communicating the features of their new Amazon Pay service to retail customers globally, in a very competitive space.

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In response, we have created a range of authentic third party endorsements, producing a series of films with existing Amazon Pay customers, including All Saints clothing and Vueling Airlines, to explain how this new product benefits retailers and customers in practice.

We used international crews supported by a Beagle Producer, who sent the footage back to our UK base to be edited.

This meant more of the budget was spent on the creative planning and less on logistics.

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